We provide a brand consultancy for free

Locals Branding Agency
Locals Branding Agency founders

We are a specialized creative practice focused on clarity, strategy, and high-end execution.

OUR STORY

Locals Design was born out of frustration with the standard agency model. Too many layers, too much bloat, and a disconnect between the people selling the work and the people doing the work.

We built a model that is direct, transparent, and focused entirely on the outcome. We act as a strategic partner—a small, senior team that integrates deeply with founders and business leaders to build brands that matter.

01. Strategy before pixels

Design is a tool to solve business problems. If the strategy isn't clear, the design won't work. We spend time uncovering the truth before we start designing.

02. Restraint is power

We believe in doing more with less. Strong typography, generous space, and intentional imagery communicate confidence better than excessive decoration.

03. Execution matters

A great idea poorly executed is a bad idea. We obsess over the details, the micro-interactions, and the final production quality.

EXPERIENCE
10+ Years
200+ Brands launched
GLOBAL REACH

While our roots are local, our reach is global. We collaborate asynchronously with clients across North America, Europe, and Latin America.

Buenos AiresSao PauloNew YorkMadrid

Frequently
Asked Questions

We work with founders, brand teams and operators of growing businesses, from independent restaurants and consumer brands to digital products and cultural projects.

Project work is scoped per engagement; Creative Copilot is a monthly partnership with a fixed fee and a defined scope of services.

Both. We take focused project engagements (brand, web, campaign) and longer monthly partnerships through Creative Copilot.

Send us a short note about what you're building. We reply with the right format — a call, a written reply, or a first proposal.

WE TRUST ON WHAT THEY SAID

Reviews

DJ Adamo
DJ AdamoFounder at Adamo Music™

In the search for my identity as an artist, I had the opportunity to explore my brand visually in a unique way with Locals. The way the process was led…

01 / 07★★★★★
Federico Lopez Juarez
Federico Lopez JuarezFounder at Hippocrates™

In 2022, we set out to give our dental clinic a new direction. That is why we incorporated dental laser technology, but we also knew we needed to rethink the…

01 / 07★★★★★
Sofia del Campo
Sofia del CampoFounder at Biostracker®

We recently had the pleasure of working with Locals on the design and branding of our service. The result exceeded our expectations in every way. From the first meeting to…

01 / 07★★★★★
Miguel Patronelli
Miguel PatronelliFounder at Salpio

Hi, how are you? My name is Miguel Patronelli, chef and creator of the brand Salpio. Nehuen and I met a few years ago, sharing a friendship that later connected…

01 / 07★★★★★
Arthur Proença
Arthur ProençaCEO and Founder at AP®

I hired Napi's services through a recommendation, and I liked his dedication and delivery so much that I became a recurring client, both for my personal projects and for the…

01 / 07★★★★★
Carlos Otero
Carlos OteroFounder at Livanto Salud

We needed to give our brand a fresh new direction so we could relaunch after the pandemic and expand our horizons to Paraguay. We worked with Locals on the logo,…

01 / 07★★★★★
Emilio Di Marco
Emilio Di MarcoFounder at Infinity Global Sports

Working with Locals through the Creative Copilot service has been key to accelerating and elevating our entire marketing ecosystem. Their speed of delivery is hard to find: every piece arrives…

01 / 07★★★★★
DJ Adamo
DJ AdamoFounder at Adamo Music™

In the search for my identity as an artist, I had the opportunity to explore my brand visually in a unique way with Locals. The way the process was led…

01 / 07★★★★★
Federico Lopez Juarez
Federico Lopez JuarezFounder at Hippocrates™

In 2022, we set out to give our dental clinic a new direction. That is why we incorporated dental laser technology, but we also knew we needed to rethink the…

01 / 07★★★★★
Sofia del Campo
Sofia del CampoFounder at Biostracker®

We recently had the pleasure of working with Locals on the design and branding of our service. The result exceeded our expectations in every way. From the first meeting to…

01 / 07★★★★★
Miguel Patronelli
Miguel PatronelliFounder at Salpio

Hi, how are you? My name is Miguel Patronelli, chef and creator of the brand Salpio. Nehuen and I met a few years ago, sharing a friendship that later connected…

01 / 07★★★★★
Arthur Proença
Arthur ProençaCEO and Founder at AP®

I hired Napi's services through a recommendation, and I liked his dedication and delivery so much that I became a recurring client, both for my personal projects and for the…

01 / 07★★★★★
Carlos Otero
Carlos OteroFounder at Livanto Salud

We needed to give our brand a fresh new direction so we could relaunch after the pandemic and expand our horizons to Paraguay. We worked with Locals on the logo,…

01 / 07★★★★★
Emilio Di Marco
Emilio Di MarcoFounder at Infinity Global Sports

Working with Locals through the Creative Copilot service has been key to accelerating and elevating our entire marketing ecosystem. Their speed of delivery is hard to find: every piece arrives…

01 / 07★★★★★

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